Advertise on Google
- want to receive more quality visitors to your business website?
- require higher visibility for your company on the internets' most used search engine?
- need more online sales / enquiries?
- want to appear higher than your competitors in search engine results?
If the answer is yes - we can help you advertise on Google - call 0844 448 0444 for a no obligation chat with one of our Google advertising consultants.
What are your options and why is it beneficial to advertise on Google?
Advertising on Google is about making your company / brand visible within the Internet's most used search engine, to attract new visitors to your site(s). Google advertising helps business owners meet their online marketing goals such as generating leads, sales or simply building awareness and delivering the right message to their online audience.
For businesses, advertising on Google can be very cost effective and highly measurable, when done properly by experienced & knowledgeable specialists.
How can we help you advertise on Google?
Google sponsored ads are those small text adverts that appear at the top of the search results, often in a pinky / yellow back ground. Google ads also appear down the right hand side of the search results too. There are a maximum of three at the top left and 7 down the right hand side, so there will never be more than 10 ads per search results page.
These ads are generated to appear when specific keyword search terms are entered into the search box. Advertisers select terms that are relevant to their business, create well worded ad copy, and select other settings such as when they want them to appear (times of day, days of week etc), where geographically and to whom.
With this form of Google advertising, you pay only when people click your advert, and land on your website. Hence the term "pay-per-click advertising" or PPC . This can be very cost effective when campaigns are created properly and the right search terms are targeted.
Advertise on Google Local Business Listings/Google Map.
A powerful form of google advertising, in particular for businesses who provide more localised services, such as plumbers, hair salons etc, or for accommodation providers such as B&B's, hotels etc.
These local ads appear when a search is made using a place name or location / post code. You will notice these listings appear below the top Sponsored Ads and above the natural search results. There will be a picture of a map showing the location of the business, and on the left the listings with highlighted icons next to them. Searches can either click to visit the advertisers website or click the "places page" link for more information about the advertiser, such as opening times, directions or to find out more by reading their profile. More often than not, people tend to click straight through to the advertisers website.
Again, like all forms of Google advertising, these listings are keyword targeted, but unlike Sponsored Ads, advertisers are limited to only 5 categories to describe themselves.
There is no "per-click" charge for these listings, we simply charge a one off "set-up fee" to create the listing, and then on-going monthly fees to maintain the adverts position and make tweaks where needed to keep the listing fresh and appealing.
Contact us now to find out more about this low-cost, yet powerful way to advertise on Google. Call 0844 448 0444 and speak with one of our highly skilled consultants.
Advertise on Google's natural / organic listings.
These are the main search results you get, no matter what is searched for, the organic search results are websites ranked in order of relevancy based on Google's search criteria. Again, sites appear depending on the keywords searched for, and the order they are listed depends on many factors. these include:
- Meta information within the source code of a website. This includes a title, description and a set of descriptive keywords
- On-page content, including header tags (H1, H2 etc), paragraph content, layout, keyword density, grammar, use of image and text alt tags.
- Site links and navigation structure.
- Incoming links from other websites with relevance to the subject of yours.
The method of raising a website into higher natural search positions is known as search engine optimisation or SEO, and is without a doubt one of the best ways of advertising on Google, when done right!
The cost of this form of Google advertising is dependant on many factors and is usually charged on a monthly basis at a set rate arrange between the advertiser and optimisation consultant. Contact us to find out more.
We helped this client advertise on Google, what do they have to say?
"With 30 luxury restaurants in London, Paris, Copenhagen, New York, Tokyo it is essential that we use the best Adwords and PPC agency to advertise on Google. Marketise have done a great job delivering quality traffic and ROI. D&D London would recommend them to any business looking to achieve success on Google."
Contact Us Today
Call 0844 448 0444 now to speak with one of our Advertise on Google , our experienced and professional team are there to listen, gain an understanding of your business and goals, and will develop a strategy that if you like and see the benefits of, can be implemented right away.